Network of Excellence in Internet Science

Keynotes

Hamed Haddadi Queen Mary University of London The Value of Privacy and Monetization of Information

Researchers have been working on privacy preserving profiling, advertising, data mining, and user monitoring systems for a decade now, but we are yet to see a real world deployment. In this talk I will discuss some of the players in this ecosystem, their strengths and strategies, and the shortcomings of computer science solutions in this space. The talk is based on a number of recent papers and studies.

Bernie Hogan Oxford Internet Institute Everyday Privacy: The complexities of managing audiences on social media

When we consider privacy as a form of boundary maintenance, the notion that social media erodes privacy comes into sharp relief. Rather than focusing on Twitter and Facebook's data retention and distribution policies as forms of privacy safeguards, I consider their very structure and capacity to manage information. To this end, I am less focused on the ultimate security of these platforms, and more on their ability to enable individuals to self-regulate information diffusion. 

In this talk I cover this issue by articulating a tension between per-account filtering as conceived through social network analysis and persona-based approaches to maintaining privacy. I assert that per-account filtering is radically inadequate for the management of information. That is, we ought to consider social media spaces as contexts in their own right, rather than places where we cope with the collapsed context of everyday life. This account draws on empirical research, network visualization and sociological theories of impression management and boundaries.