Network of Excellence in Internet Science


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Anja Mück

Anja is a masters student of Communication in Social and Economic Contexts at Berlin University of the Arts. She finished her undergarduate studies at Berlin University of the Arts in 2012 exploring the trending topics of an upcoming sharing culture. Having gained a thorough understanding of the vivid interplay of social, cultural, political and economic powers and the resulting communicative and managerial challenges for diverse players in social and economic contexts throughout her bachelor studies, Anja focused her subsequent master studies on the application of this user-centered perspective to the fields of urban planning and design: Either by applying business literature to the Berlin urban planning practice or by analyzing gamification phenomena that increasingly pop up in the fields of urban design Anja is exploring new ways to rethink and redesign the way we design and build our cities.